Archive for the 'Biznik' Category

Everything I know about Copywriting I learned from being on a film set.

Tuesday, May 30th, 2006

Bone tired. Exhausted. That’s what I am. Since Thursday night I’ve been filming season two of Cherub: The Vampire with Bunny Slippers.

And like I said, I’m exhausted. I feel like I’m about to fall right off this chair and curl into the fetal position for a six-hour nap.

Best part? I’m back on set at 6 tonight and will keep right on keeping on right through the weekend.

But there’s an upside. And that upside is this: When you’re acting in a film, you get lots of time to think. Granted, most of that time is spent thinking “Shoot, do I know my line?” and “Man, when is crafts services getting here?” and “I wonder if I look fat in this pirate costume.”

But sometimes, as you’re sitting there on take 15 trying your darnedest not to trip over your three each boots, you find yourself thinking something useful. Something like “Huh, on a film set you really have to pick and choose when you should make some sort of witty comment and when you should just keep your mouth shut. And that’s just like a marketing piece. That’s just like sometimes you’ve got to just clam up and let your prospect do what they need to do to make the sale.”

It was like an epiphany. Only shorter. And did I mention the pirate costume?

Top Ten Marketing Mistakes in Action

Wednesday, April 26th, 2006

Last night Dominic Canterbury and I did an encore presentation of our “Top Ten Marketing Mistakes made by Small Businesses and What to do about them” class. We had a great turn out (in fact we were technically overbooked) and managed to cram quite a bit into one long two hour stretch. Dan McComb has posted some comments and pictures (goofy pictures, in my opinion) on the Biznik Blog. Chem it out.

And we’re back

Tuesday, April 4th, 2006

Hey, folks.

Sorry for the radio silence there. I was buried to my nose in work and theatre stuff and then got hit by the cold to end all colds. 30 or so hours of sleep later and more ibuprofen than I can count and I’m back to my normal writer-monkey self.

I’ve also been busily posting on the Biznik Blog so if you just can’t wait for that Haddonic goodness, shoot on over there.

Website Basics: 5 Things Every Biznik Needs to Know About the Web (and few more we just think are cool)

Thursday, March 23rd, 2006

Presented by web word merc Chris Haddad and roving web dev Daniel Talsky.

Stumped by the web? Wondering what you really need a website for anyway? Still think frames, flash and splash pages are a good idea? Join us on April 17th, 7PM (Location TBA) for a frank look the whacky world of the web and what it means to small business today.

This class has space for up to 20 members - rsvp required to into@biznik.com. Location TBA.

More of that Haddad goodness over at the Biznik Blog

Thursday, March 2nd, 2006

Dan McComb over at Biznik has asked me to pitch in with posts on the Biznik Blog.

While Dan will keep on posting interviews with Biznik members, bits of Biznik news and whatever else he feels like, I’ll be chiming in with the occasional entry about small business building, what makes a Biznik a Biznik and, well, who the heck knows what else?

Anyway, check it out.

Biznik Event Tonight: The Top Ten Marketing Mistakes Made by Small Businesses And How to Avoid Them.

Tuesday, February 21st, 2006

Dominic Canterbury and I are teaching a Class tonight. We’re all full up, but if you ask very, very nicely we might have room for one or two more.

Biznik Blog Interviews Daniel Talsky

Thursday, February 2nd, 2006

The Biznik blog features an interview with Roboticat’s own Daniel Talsky. Daniel is a friend and colleague (he set up the blog you’re reading right now) and has taught me more about social networking and the web than I can recount here. Check out the interview. It’s a good one.

Biznik Doesn’t Suck

Wednesday, February 1st, 2006

The first thing that turned me on to Biznik was its tagline. It’s way up there on the top of the page all proud and unabashed. It says “Finally, a business networking group that doesn’t suck.”

That tag line is beautiful. Absolutely beautiful. And I knew right when I read it that I’d be joining up and diving in.

Last night I went to the first “Biznik development meeting.” Which basically boiled down to eight of us sitting around a real estate office conference room, drinking wine, snacking on crackers and talking about how we’re going to take over the world. Mark my words, friends, Biznik is something special and Biznik is going somewhere.



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