The Hard-Working Words Blog

Hey folks, in my drug-induced post-surgery stupor I came up with a great new idea for the “weight loss” niche (though it really doesn’t have anything to do with losing weight at all.)

I call it . . . .

“The Densifier 5000″

Here’s the basic pitch:

Dear friend,

I’ve got a really basic question for you. Do you want to “lose weight” or do you want to LOOK GREAT?

Did you know that many of the hottest, sexiest, people in the world actually ‘weigh’ quite a bit?

Why?

Because many of these sports fanatics and movie stars have muscle . . . and muscle is DENSER than fat.

But now with the new Densifier 5000 you can DENSIFY your fat and compact it into a tighter, hotter, sexier form that your friends just won’t believe.

Meet Lisa, before trying the Densifier 5000 Lisa was 300 pounds . . . and a size 47. . . . after the Desifier 5000, Lisa is STILL 300 pounds, but now she’s a size 3!

(Cut to testimonial video of Lisa)

“I thank you so much for the Densifier 5000. After my 3rd daughter was born, I tried everything to lose weight, but nothing worked. Then I figured out that losing weight wasn’t the answer, but GETTING DENSE was. Now, thanks to the Densifier 5000, I finally have the tight, sexy body that I’ve always wanted. And I did it without exercise, diet or drugs. My husband Jim was so excited when he saw me that he rushed over and picked me up in a loving bear hug.

Or at least he tried to. That poor man pulled something in his back and now he just cries and cries.

I still weigh 300 pounds . . . and get  winded walking from the couch to the fridge, but I look great!”

(Go into description of the mechanism)

It’s a fact . . . if PRESSURE can turn coal into a diamond, then PRESSURE can give you a HOTTER, SEXIER  looking body.”

(etc, etc.)

And then. .  .

A few minutes ago I asked you if you wanted to lose weight or if you wanted to look great. If you’re ready to finally have the great-looking body you’ve always dreamed of, then just click the button below and get ready to GET DENSE!

=-)

This entry was posted on Thursday, August 14th, 2008 at 11:42 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.