The Hard-Working Words Blog

Hey folks,

If you’ve been following me on twitter you know that I spent the weekend down in Las Vegas at Ken Mcarthur’s JV Alert Live Seminar . . .

Or, well, I spent the weekend near Las Vegas anyway.

For some reason or other Ken decided to have the seminar at the Montelago Village Resort and Casino . . . which is a weird and worrisome not-quite-a-ghost-town-but-close megaresort about 17 miles from the Las Vegas strip.

The place is downright creepy . . . and would probably be a great setting for a zombie movie.

On the upside, the resort has a man-made lake and is within spitting distance of Celine Dion’s house.

On the downside, the Montelago is suffering a slow and depressing death and is 17 MILES FROM THE STRIP. (Oh grand vision of Las Vegas, why must you tempt me so.)

As for the Seminar itself, I’d give it an A- for networking and a solid C for actual content and value. I met some amazing people in my 4 days at the Montelago, solidified some existing relationships and cooked up quite a few evil schemes that will pay off in the future.

But I didn’t learn a thing.

One by one the speakers clambered up onto the stage, told their life stories and launched into a pitch without delivering anything close to actual value.

Maybe I’ve been spoiled by Eben Pagan, but these days I expect to actually get some value for my hard earned cash.

Even Joe Sugarman, who I was greatly looking forward to meeting, completely failed to deliver. His talk was titled something like “How To Improve Your Copy In 3 Easy Steps” but he spent 2 hours talking about Batman Credit cards and failed ads and then tried to sell us skin cream.

It was surreal.

I still love the whole JV Alert crowd. They’re all warm, passionate people and I consider many of them to be good friends, but if you’re going to go, go for the networking and skip the pitchfest in the room.

This entry was posted on Wednesday, October 22nd, 2008 at 4:11 pm and is filed under Ramblings. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.